THE MAIN CHALLENGE
An expensive and time-consuming process of visualizing an exclusive product involves the potential buyer’s configuration of finishing materials.
Limited possibilities of physical presentation of products resulting from the actual size of the seats.

IDEA
We created a 3D space configuration system for one of the most innovative interior design manufacturers for long-range airliners. Thanks to this, the potential buyer has the advantage of full product personalization in line with his/her preferences and requirements. In addition, we expanded the Yasava System with virtual reality (VR) technology, which provides the possibility to experience the final product and demonstrates the range of functionalities in the form of interactive animation. The implementation covered the development of the software and a specifically configured portable computer (hardware), in the form of a personalized flight suitcase, enabling access to the system.

RESULT
An innovative and engaging form of product presentation, enabling personalization prior to the final purchase. Reducing the uncertainty associated with buying a premium product. A great sales promotion and image tool, which allows an engaging consumer experience and consumer immersion into the world of brand value.